Applied Digital Marketing: Collaborations with Local Businesses with Dennis Yu

Course Title: Applied Digital Marketing: Collaborations with Local Businesses

Instructor:  Dennis Yu

Brought to you by Odyssey   

March 27, 2025 - May 01, 2025 (6 Sessions)  

Thursday,  6:00PM ET - 8:00PM ET  

Virtual via Zoom

Course Description: Students will work with local businesses to define clear marketing objectives that align with both academic and business goals. They will create compelling digital content that resonates with the target audience, fostering engagement and brand awareness. Students will learn to identify and reach the right audiences through effective targeting strategies, enhancing the impact of their marketing efforts.

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Johns Hopkins Tuition Remission Policies  

Johns Hopkins alumni, staff, faculty and their spouse or domestic partners are eligible for tuition remission for Odyssey lifelong learning courses. Select the correct ticket pricing during registration. If we cannot confirm your eligibility, you will be requested to pay the full registration price for the course.  Eligibility details can be found here. 

Withdrawals & Refunds: 

If a course is canceled or closed, the registrant is notified immediately, and a full refund is processed automatically unless another course is requested. Registrants who wish to withdraw from an active course must complete the online Odyssey Refund Request Form. Attach any documentation to support your request (e.g., medical documentation, family crisis documentation, etc.).

• 100% refund: Prior to the start of the course and after the first class.
• No refunds: After the first week of each course unless in exceptional cases.

For single-session courses:
100% refundable within two (2) business days of the event.

Please note, refunds apply only to the tuition portion of an Odyssey participant’s charges and are not applicable to any fees or gifts made to the Johns Hopkins Alumni Association. Registrants will be notified by email if a refund is approved within five (5) business days.